24 Liburuki. 1 Zenbakia (2024);;Volumen 24. Número 1 (2024): Recent submissions

Now showing items 5-7 of 7

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      Innovations for sustainability in the roll-out of the Sustainable Development Goals 

      Bellostas, Ana; del Río, Cristina; González-Álvarez, Karen; López-Arceiz, Francisco J. (Instituto de Economía Aplicada a la Empresa (Universidad del País Vasco UPV/EHU), 2024-01-11)
      [EN] Companies have been adapting their strategic decisions in order to align with Sustainable Development Goals since 2015. A motivation for companies to align their strategic decisions with Sustainable Development Goals ...
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      ICT and value co-creation in B2B: the new way of loyalty in service 

      Berenguer-Contri, Gloria; Gil-Saura, Irene; Gil, Roberto; Vallejo-Auñón, Luisa; Juma‐Michilena, Israel‐Javier (Instituto de Economía Aplicada a la Empresa (Universidad del País Vasco UPV/EHU), 2024-01-11)
      [EN] In today’s competitive environment, it is emphasised that business digitalisation is one of the most important strategies to deal with new market challenges. This article argues that technology is a driving force ...
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      The determinant conditions and causal mechanisms that explain the use of micromobility services 

      Medina-Molina, Cayetano; Rey-Moreno, Manuel (Instituto de Economía Aplicada a la Empresa (Universidad del País Vasco UPV/EHU), 2024-01-11)
      [EN] Mobility as a Service (MaaS) is presented as a possible solution to the sustainability challenges posed by the concentration of population in cities. Despite the wide range of services that it incorporates and the ...