Browsing (2010) Volumen 15. Número 28 by Author "Sánchez-Tabernero, Alfonso"
Now showing items 1-1 of 1
-
La calidad de la oferta televisiva en el mercado español: las percepciones del público
Artero Muñoz, Juan Pablo; Herrero Subias, Mónica; Sánchez-Tabernero, Alfonso (Servicio Editorial de la Universidad del País Vasco/Euskal Herriko Unibertsitatearen Argitalpen Zerbitzua, 2010)Television market in Spain has multiplied its audiovisual content supply in the last years. The aim of this piece of research is the relation between this fact and quality perception from the public. The applied methodology ...