Browsing (2016) Volumen 21. Número 41 by Author "Espinosa Mirabet, Silvia"
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La involución de los formatos comerciales radiofónicos: España 10 años después
Espinosa Mirabet, Silvia; Vico Blanco, Maria (Servicio Editorial de la Universidad del País Vasco/Euskal Herriko Unibertsitatearen Argitalpen Zerbitzua, 2016)Ten years after the investigation of Perona (2005) published in ZER on the advertising in the Spanish radio, an investigation of the University of Girona approaches to the same object. The aim was identical to be able to ...