Libros y capítulos
Recent Submissions
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Spain
(Springer Nature, 2021-12-20)Employer branding is a growing phenomenon in Spain that is becoming a necessary competitive weapon. According to rankings such as the Best Workplaces ranking, the vast majority of the best firms in Spain have a flexible ... -
Is the impact of sustainability exploration on firm economic return so obvious? The case of internationalized Spanish firms operating in high-tech and low-tech industries
(Springer, 2022-09-09)This study aims to help to bridge the innovation and sustainability literature by assessing the impact of sustainability exploration on the economic return of internationalized Spanish firms. We apply partial least squares ... -
Is being conservative at home whilst taking risks abroad a suitable competitive strategy? The case of Spanish Family Firms internationalizing to Mexico
(Springer, 2019-07-17)Family firms’ (FFs) importance for industrialized and developing countries and the growing competition has led to an increased interest in knowing how FFs develop their competitive strategies. Since FFs usually have a ... -
Sustainable Marketing and Sales Management
(Nomos, 2022)Today’s world is facing new challenges and approaching sustainability is cer-tainly one of them. Education is one of the pillars upon which the changeis built. In this regard, Education for Sustainable Development (EDS) ...